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Marketing Consultant

Hearst Television Inc


Location:
Des Moines, IA
Date:
01/18/2017
Job Code:
1545
Categories:
  • Management/Finance/Administration/IT
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Job Details

Broadcasting | Marketing Consultant - Des Moines, IA - Hearst Television

Marketing Consultant

   
Job ID:
1545
Position Type:
Full-Time/Regular
Job Category:
Sales
Location: Des Moines, IA US
Station Name:
KCCI-TV

Job Description

KCCI, the market-leading Hearst Television CBS affiliate in Des Moines, IA is seeking a media sales professional with a track record of success.  As a Marketing Consultant, you'll be selling the market's leading television station, leading digital platforms, and two leading multicast platforms.  You will work in one of American's most recognized cities for business climate and quality of life.  The ideal candidate is self-motivated, professionally persistent, and thrives in a goal-oriented team environment.  Strong communication skills are essential.  Comparable sales experience preferred but not required.  If you have a strong desire to take your career to the next level we want to hear from you.   

Job Responsibilities:                                     

  • Manage and increase revenue from an existing list of accounts
  • Develop new business across all platforms including KCCI, KCCI Digital and two multicast channels.  
  • Secure appointments with prospective advertisers through cold calling and self-generating lead activities to create new advertising revenue.
  • Meet extensively with current clients to develop/strengthen business relationships and drive client retention.  
  • Create and deliver sales presentations to multiple points of contact with client/agency personnel.
  • Regularly meet with local and digital sales managers to ensure progression and success with stated goals.
  • Maintain current and accurate revenue forecasts by account.
  • Contribute/participate in group meetings.
  • The job will require you to network extensively.

 

Required Skills                                          

  • Ability to multi-task within a fast-paced environment
  • Accountability within a goal-structured organization
  • Needs a positive, results-oriented attitude and must be a team player
  • Must be able to use qualitative research effectively to further sales effort.
  • Strong formal and interpersonal communication skills.
  • Computer and mobile technology proficiency including Microsoft Office products.  Experience with Wide Orbit, Kantar and Wide Orbit Media Sales and plus.         

Education:                                        

  • High school education required. 
  • College education preferred or equivalent military, work experience. 

Required Experience

  • Strong formal and interpersonal communication skills.
  • Must have a proven track record of sales or marketing success.  
  • Previous experience in media sales preferred.
  • Solid negotiation skills
  • Strong networker.
  • Experience in a consultative customer focused business atmosphere.

 

   

Hearst Television is an EOE Employer with respect to females, minorities, veterans and individuals with disabilities. If you are an individual with a disability and need assistance in applying for a position, please contact us at HTV.careers@hearst.com.

Hearst Television, Inc. comprises 29 television stations, and two radio stations, in geographically diverse U.S. markets. The Company's television stations reach approximately 18% of U.S. TV households, making it one of the largest U.S. television station groups. The Company owns 13 ABC affiliated stations and 10 NBC affiliates, and among both networks' largest affiliate owners; and it owns two CBS affiliates.


Hearst Television’s stations are recognized news leaders. The station group has been honored with six consecutive Walter Cronkite Awards, presented by the University of Southern California's Annenberg School for Communication, for excellence in television political journalism. Hearst Television stations also are the recipients of many of television's other highest awards for excellence in journalism, programming and community service, including the Peabody, the duPont-Columbia University Journalism Award, the Sigma Delta Chi Award, the Gabriel, the Ad Council Silver Bell, the National Headliner Award, the Edward R. Murrow Award and the Emmy.


Hearst also is a leader in the convergence of local broadcast television and the Internet through its partnership with Internet Broadcasting, and in the application of digital broadcast spectrum for new local informational services.


Hearst Television is wholly owned by the Hearst Corporation.

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