Digital Account Executive
Essential Job Functions
95% - Digital Budget Attainment: Identify key clients to target through various prospecting strategies. Secure meeting to discuss advertising and marketing needs. Work collaboratively with the prospect to tailor the solution that best meets their needs. Maximize customer retentions through developing relationships with key accounts and delivering on digital solutions. Success will be determined by meeting or exceeding budget expectations.
5% - Industry Networking: Stay abreast of changes and advancements within the digital industry through memberships, trades, and webinars.
Minimum Qualifications: All must be met to be considered
College graduate with a BA/BS in business, marketing or related field with a strong academic record, and/or equivalent work experience.
3-5 years of successful experience generating new revenue and developing accounts in the digital sales industry.
Proven digital seller with strong track record of building and maintaining sales relationships while using keen interpersonal skills including: persuasion, negotiation, cooperation, diplomacy and planning.
Must be a highly-motivated self-starter having a strong understanding of the sales process with a record of attaining top sales goals.
Full understanding of digital analytics, as well as content and sales applications for various digital platforms.
Ability to organize and manage multiple priorities while providing excellent business solutions.
Excellent communication and presentation skills.
Exemplary listening skills with the ability to understand client needs and manage expectations of results.
Must have strong ethics and be a credible resource to the company.
Physical Work Area:
Standard office work environment; make sales calls to local businesses.
Office Equipment and/or Machines:
Copy, fax, computer
JOIN OUR TEAM!
The Meredith Local Media Group offers great career opportunities to be a part of a company leveraging the latest technologies to deliver the best news product to our viewers through multiple platforms. We always surround ourselves with talented, smart, compassionate people in a fun, friendly and fast-paced environment. Meredith currently owns 14 television stations that include FOX, NBC affiliates and two MY Networks and one Independent station. Click the Contact Us tab to view our station locations.
We reach local audiences in more than 10 million U.S. households in top markets. Our network affiliates use the power of television backed by our trusted brands and our local digital and mobile sites to create compelling and effective marketing solutions for clients.
About Meredith Corporation: (NYSE: MDP; www.meredith.com) is the leading media and marketing company serving American women. Meredith features multiple well-known national brands - including Better Homes and Gardens, Parents, Family Circle, Allrecipes.com, Fitness, More, American Baby, EveryDay with Rachael Ray and FamilyFun- along with local television brands in fast-growing markets. Meredith is the industry leader in creating content in key consumer interest areas such as home, family, health and wellness and self-development. Meredith uses multiple distribution platforms - including print, television, online, mobile, tablets, and video - to give consumers content they desire and to deliver the messages of its advertising and marketing partners.
Meredith Corporation Headquarters
1716 Locust Street
Des Moines, IA 50309
Meredith Local Media Group Human Resources