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Assistant Creative Services Director

Hearst Television Inc


Location:
New Orleans, LA
Date:
01/18/2017
Job Code:
1666
Categories:
  • Arts / Entertainment / Media
  • News/Programming/Production
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Job Details

Broadcasting | Assistant Creative Services Director - New Orleans, LA - Hearst Television

Assistant Creative Services Director

   
Job ID:
1666
Position Type:
Full-Time/Regular
Job Category:
Promotion/Creative Services
Location: New Orleans, LA US
Station Name:
WDSU-TV

Job Description

WDSU-TV, the Hearst Television Inc. NBC Affiliate in New Orleans, is seeking a highly motivated Assistant Creative Services Director. The qualified candidate needs to be both creative and strategic—able to execute messaging that breaks apart from the pack while moving the station’s brand forward. We’re looking for someone to help lead a team of talented writer/producers and who is able to take on high-end projects from concept to completion under tight deadlines without compromising quality.  The Assistant Creative Services Director will be responsible for on-air, off-air, and digital promotions. The right candidate will work closely with the CSD in developing brand and marketing strategies for the station and multiple digital channels and internet properties including web and mobile apps.

If you can wield a pen to perfection, pick up a camera with ease, and make Adobe Creative Suite bow to your every whim, we want to hear from you!  

This is an opportunity to work for one of the nation’s leading multi-platform media companies in a competitive market where every impression on every platform matters. If you aspire to grow as a marketing executive by gaining experience in a fast-paced and competitive environment, apply today.

Job Responsibilities:

  • Work closely with Creative Service Director implementing strategic based promotions.    
  • Responsible for the execution of station promotion for on-air and digital.
  • Supervise creative team in brand, image and daily topical promotion.
  • Able to effectively write, produce, shoot and edit on and off-air promotions.
  • Special projects coordination & fulfillment.
  • Produce effective news & programming promotion.
  • Produce & post targeted social media marketing.
  • Manage inventory for daily on-air logs 
  • Attend outside community functions or meetings.
  • Identify and implement strategies for increasing station brand awareness and resonance.
  • Execute on-point television and digital promotion.

Required Skills

  • Must have a winning attitude and a commitment to excellence and quality promotion
  • Must have proven skills of collaborating with News staff and station personnel.
  • Must be highly creative, a compelling writer and be able to use research to meet station goals of growing an audience. 
  • Non-linear editing required; efficient in Adobe Creative Suite or similar application 
  • Videography experience required.        
  • Creative writing and conceptualization; able to craft compelling messages based on station research.
  • Excellent verbal communication & strong writing skills
  • Detailed oriented & organized
  • Excellent communication & interpersonal skills
  • Graphic Skills preferred
  • Valid driver’s license (hire is contingent on good driving record)

Education:

  • College degree in broadcast journalism, broadcast news, or related field. Or equivalent work experience 

Required Experience

  • A minimum of 5 years in station marketing/promotion/brand management.  
  • A minimum of 2 years executing brand message across all media platforms.
   

Hearst Television is an EOE Employer with respect to females, minorities, veterans and individuals with disabilities. If you are an individual with a disability and need assistance in applying for a position, please contact us at HTV.careers@hearst.com.

Hearst Television, Inc. comprises 29 television stations, and two radio stations, in geographically diverse U.S. markets. The Company's television stations reach approximately 18% of U.S. TV households, making it one of the largest U.S. television station groups. The Company owns 13 ABC affiliated stations and 10 NBC affiliates, and among both networks' largest affiliate owners; and it owns two CBS affiliates.


Hearst Television’s stations are recognized news leaders. The station group has been honored with six consecutive Walter Cronkite Awards, presented by the University of Southern California's Annenberg School for Communication, for excellence in television political journalism. Hearst Television stations also are the recipients of many of television's other highest awards for excellence in journalism, programming and community service, including the Peabody, the duPont-Columbia University Journalism Award, the Sigma Delta Chi Award, the Gabriel, the Ad Council Silver Bell, the National Headliner Award, the Edward R. Murrow Award and the Emmy.


Hearst also is a leader in the convergence of local broadcast television and the Internet through its partnership with Internet Broadcasting, and in the application of digital broadcast spectrum for new local informational services.


Hearst Television is wholly owned by the Hearst Corporation.

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